In 2024, I had the pleasure of working on the UI design of Katholink, an app for young Catholics living in the Netherlands.
It aims to connect people by bringing them together at various events, showing nearby communities of fellow believers that they can join, and helping them keep their faith alive by sharing resources such as inspiring books, music, and sermons.
When I joined the project, the app was almost ready to be launched, but the youth group that initiated the app was not happy with its logo and colour scheme. I was asked to create a new UI design that would be different from created by me visual identity of Jong Katholiek, while still corresponding with its general feel. With a group of young people as my advisors I created a new look for the app.
Later on, I also worked on the social media launch campaign for the app and designed a few posts for it.
visual identity
To start with the UI design, I first had to create the visual identity for Katholink.
I created a logo with a cross in the centre, playful shapes, and an emphasis on “link”. I used the T-shaped cross with rays (signifying Divine Mercy) as the app icon.
For the colour palette, together with the youth group, we chose shades of blue and lilac. I added yellow accents that correspond with the visual identity of Jong Katholiek while also adding a lively touch.
I kept the font that was already being used for the app, Rethink. I used Rethink Bold for all the headers and Rethink Sans for the body text.
I also chose a set of icons from the free Figma library and created a set of yellow graphic elements.
ui design
Next, I applied the newly created visual style to the app’s UI design.
social media launch campaign
To introduce the app to young people, we ran a social media campaign in the weeks leading up to its release and shortly afterwards. I designed and produced teaser posts aimed at young people as well as leaders of Catholic youth groups in the Netherlands.
launch day video
The app was introduced during Katholieke Jongerendag (KJD) in 2025. I created a countdown video that was played during the event.
social media content
Later on, I also designed various social media posts for the app. Below, I present posts showcasing the Events tab, Saint of the Day, and Daily Reading sections. I also created animations for a Christmas greeting and a book giveaway, among others.
Katholink 1.3 update animation
During Katholieke Jongerendag (KJD) in 2026, a new and updated version of the app was presented. I created an animation showcasing the new features and introducing the app to new users.